Why AI is a business and sustainability essential for OEMs

AI is no longer just a nice-to-have for Original Equipment Manufacturers. For teams managing field service operations and chasing net-zero goals, it is becoming a critical tool. The real value lies not just in automation, but in capturing and sharing the everyday wisdom already in your workforce.

That’s where Lorefully comes in.

We help OEMs use the knowledge already inside their business more intelligently, giving every team member - from the new recruit to the seasoned technician - access to valuable know-how, fast. The result is better servicing, stronger sustainability and happier people all round.

But what could this really mean in practice for you?

For the HR leader or recruiter, attracting new talent means meeting the expectations of a younger, digital-first generation. Today’s early-career engineers and technicians are hungry to learn, but they also expect modern tools that support them in doing a good job. If the only way to find out how to troubleshoot a recurring issue is to track down someone who knows, they will get frustrated quickly. With Lorefully, new team members can type a question and get recommended actions based on what their colleagues have already solved before them. It removes friction from onboarding and makes the business look forward-thinking.

Shifting to the point of view of the experienced engineer in the field. These are often the people who know the most, and as a result, get asked the most. But when they are juggling service calls, site visits and customer needs, every interruption takes its toll. Lorefully gives them a way to share what they know once and avoid repeat questions. It means less time answering the same thing over and over, and more time focusing on the job. Their knowledge stays in the business, even if they are off-site or eventually move on.

For clients, the outcome is even more clear. They want cost-effective service and quick resolutions. When OEMs are able to deliver faster fixes thanks to better knowledge sharing, it directly improves the customer experience. There are fewer return visits, shorter delays, and a stronger sense of trust that the team on-site knows what they are doing.

This is also where sustainability comes into play. Every time a solution is reused instead of re-invented, it saves time, resources and emissions. Fewer van journeys, less energy wasted on guesswork and less pressure on your most experienced people to keep everything running.

AI is not replacing people, it’s augmenting their work.

It’s respecting their experience, removing waste and helping good ideas reach more hands.

That’s the kind of change that drives true progress.